NEW Etsy Shop for The Pink Locket

Take Me Out Necklace

Take Me Out Necklace

This past weekend was spent “pimping” out my Etsy Shop. When I started my Etsy Store a year ago, there were things that I wanted to incorporate into it, but wasn’t sure what exactly. After weeks of brainstorming I came up with the “Modern but Classic theme” and incorporated black, pink and white into it. I thought this theme would be very fitting for the “Redefining Pink” tagline. I spent a lot time choosing backgrounds and finally came up with a 3 prop background that consisted of a modern white china cup that I got as a wedding gift, bamboo chopsticks and black paper with silver writing and pink paper with varying shades of pink geometric squares.

Gold Aqua Earrings

Gold Aqua Earrings

Carefully using Google Keyword search to help with optimizing my store with keywords, I updated my descriptions, tags and shop titles. Then it was off to photograph my jewelry items. After hours of shooting in our special Pink Locket studio, my Shih Tzu Chloe gave me the peace signs with her paws and propped up some old clothes and decided to take a nap–so much for pulling an all nighter with me…I pulled out a bottle of merlot, poured a glass and it was back to work.

Chloe Napping

Chloe Napping



Take a look a the finished product. I have to say that I’m glad I put in the time and effort into really make my Etsy store look the way I want it to. Now lets see how the holiday sales go….the real test I suppose. Next goal to accomplish—-website re-design. Of course we’re taking it one step at a time.

Leaf Ring

Leaf Ring

Take a peek and let me know what you think.  Oh by the way did I mention one of the new changes is FREE SHIPPING on all merchadise….


The Pink Locket Etsy

The Pink Locket







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